Your social media marketing campaign and Twitter strategy has everything in place. You have solid goals, boast a good Twitter profile, engage with your clients, and you even know the ins and outs of your targeted audience and when you should be tweeting to them. You...
Social media marketing (SMM) is a form of digital marketing that consists of word of mouth marketing through the use of various Web 2.0 channels. These channels consist of blogs, micro blogs, social networks and media sharing (video, photo) websites to name but a few....
With the ever increase of blogging platforms, social networks, and other related Web 2.0 channels, traditional digital marketing is not the only source for targeted traffic anymore. A top story on a well known social media channel can drive much more traffic to your...
Social Media Marketing (SMM) is not just a trend anymore. It is growing bigger everyday and more companies are jumping onto the Web 2.0 bandwagon hoping to get some brand exposure for their services or products. Social media marketing can be as complex or as simple as...
If you are already using social media marketing at your organization to build awareness for your services or products and you are not getting the results you were hoping to get, what do you do next? To answer that question you have to look at what you are currently...
Social Media Marketing (SMM) should always be an extension of your current online marketing strategy. SMM should be integrated into everything you do online including your SEO (Search Engine Optimization) campaign as well as any email marketing strategies that you...
Social media is a way of getting others to talk about your services, brand or products. It's about finding your customers where they are. Social media is not simply buying a banner add that runs on a social network. It uses marketing techniques to generate...
Your digital marketing strategy that can consist of social media marketing, SEO, PPC, etc, should always be designed to attract targeted visitors to your website or online profile and finally get them to complete a specific action. The main focus point should always...
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