With ecommerce marketing, the ability to decipher user behaviour, understand customer preferences, and optimise your online store accordingly is paramount. Enter Google Analytics 4, a powerhouse tool reshaping the landscape of data-driven decision-making. In this...
Data has become the cornerstone for driving effective digital marketing strategies and achieving business objectives. With the emergence of advanced analytics techniques and predictive modelling, marketers now possess the ability to unearth invaluable insights and...
With 1 billion members and growing, Facebook is by far the most popular social media channel available. Did you know that Facebook collects huge amounts of information on all the activity taking place on their platform? Status updates, pages viewed, videos and all the...
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Start measuring the ROI of your online store with the FREE Google Analytics 4 Ecommerce Marketing Dashboard template.