Your digital marketing strategy that can consist of social media marketing, SEO, PPC, etc, should always be designed to attract targeted visitors to your website or online profile and finally get them to complete a specific action. The main focus point should always...
Despite the massive popularity of some social media channels such as Twitter, Facebook, and even Tumblr, people are still publishing new blog posts every day. Various blogging platforms such as WordPress and Blogger gives users the ability to instantly publish new...
Social Media Marketing (SMM) is all about the medium and the medium is a vehicle that amplifies social behavior. SMM is another form of advertising in which you can reach your target audience in a convenient, fast, and inexpensive manner. With the use of all the Web...
A couple of weeks ago I had the privileged of being interviewed by The Heavy Chef Project on online reputation management and social media marketing. Find a snippet from the interview below. If you would like to read the full interview, visit the article "The art of...
Using LinkedIn for social media marketing is quite different to other popular social media channels such as Facebook, Twitter, and Google+. LinkedIn definitely offers a wide rage of advantages for sales professionals and digital marketers. Knowing what you can do on...
What is social media marketing? In plain English; social media marketing is a medium that you can use by using popular social media channels such as Facebook, Twitter, Google+, LinkedIn, and YouTube to build brand awareness and traffic back to your website or blog....
This post was published on Memeburn and titled "Twitter got you drained? 3 top tips for avoiding social burnout". If you are into social media, you most likely follow a process of managing your strategy. You engage with your targeted audience, you follow the proper...
Online reputation management (ORM) and your digital footprint is as much social media as it is about your physical reputation online. On the social web, you can manage your digital footprint with the help of all the popular social media channels such as Google+,...
In the last few days a couple of riots started in London and have been spreading steadily across the UK. Various news and media outlets blamed social media as the cause of the riots spreading and the co-ordination of the riots. Social media definitely has a role in...
Another week and another round of blog posts ranging from digital marketing, online reputation management, and the usual social media marketing post. From next week and for the whole of October 2011, I will not be able to post 5 blog posts a week on my personal blog...
Blog marketing is part of the social media marketing umbrella which is another form of digital marketing. Business blogging is very different than personal blogging. With business blogging you need a key strategy and purpose in mind to get optimal results. If you...
In most digital marketing and offline marketing campaigns, market research has always been a fundamental part to determine the success with your marketing initiative. Social media marketing has made it very easy to find out what people are saying about you, what do...
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