Posted by Anton Koekemoer on Nov 28, 2012 in Business
For many people and businesses, digital marketing is a mystery and they don’t understand all the benefits of marketing online. To the rest of us digital savvy people, success is sometimes determined by the online niche you choose online. How are you going to choose a niche for your business that you can build from the ground up that you can use to promote your business on the web?
First, what is your passion? What do you find interesting and what drives you? What do you care about? If you
Whether you are only sharing your views on your blog or running a business website, you are generally looking for targeted traffic to see what you offer and what you do. One of the best ways to do this is to create “magnetic content” in your campaign. This is also known in the digital marketing community as “link bait”, but the reason I call it “magnetic content” is that this kind of content will get your audience interested enough that they will want to share
Every day you will find more businesses starting to promote their brand, products, and services with a digital marketing strategy. Did you know that magnetic content (pull marketing) improves conversion rates and lead generation? It can also build relationships. Using magnetic content in your digital marketing campaign not only makes your target audience think,but it can touch them emotionally as well.
Have you ever felt like telling the writer or sharing the piece of content with your own netw
Posted by Anton Koekemoer on May 15, 2012 in Social Media
Every company believes they offer the best services and products, and business owners have faith in it. Who doesn’t love their own business? You most likely have already spent a lot of time and effort into building and marketing your business. Does your customers know this? What your customers really think about your business and what you think might be completely different, and it is very important that business owners close the distance between the two.
How are you going to bridge the ga
In a recent book that I have read “Digital Impact” by Vipin Mayar and Geoff Ramsey, they explain all benefits of creating “magnetic content” to get your message across with your digital marketing and social media campaign. In today’s digital lifestyle, you need magnetic content to stay at the top. You must have heard that content is king a thousand times, but what exactly is magnetic content?
If you can create a magnetic content marketing that catches the attention