Social Stream

Having a negative online reputation is a very serious problem for any business or person. There are many places online where people can mention something positive or negative about your business. Many people (including myself) are researching online before using a service or buying a new product. What are other people’s experiences in using the [...]

The post How to start monitoring your online reputation appeared first on Anton Koekemoer.

Anton Koekemoer | Yesterday →

With many small businesses wanting to build a name for themselves on the social web, the chances are very good that they are always looking for new ways to improve their campaigns to be more successful. When they started out with their social media marketing campaign, they had all the hopes and dreams that it [...]

The post Social media is all about reaching your business goals appeared first on Anton Koekemoer.

Anton Koekemoer | 6 days ago →

When you are interested in building a name for yourself or some awareness for your business online, it’s very important that you understand how everything that you do on the web, every update, every blog post, and every comment adds value (good or bad) to your digital footprint. If you are already in the digital [...]

The post 5 tips on building your digital footprint online appeared first on Anton Koekemoer.

Anton Koekemoer | Last week →

Tastes good!

Anton Koekemoer | Last week →

Even though creating and curating relevant magnetic content is at the hart of social media marketing, it can be quite time consuming and expensive. In my experience, three of the biggest challenges with creating magnetic content for your marketing campaign are creating relevant original content, devoting enough time to create it, and finding the right [...]

The post How to turn your customers into brand ambassadors with social media appeared first on Anton Koekemoer.

Anton Koekemoer | Last week →

When most businesses start with their social media marketing journey, one of the main reasons for venturing on this medium is to build more brand awareness and to stand out from the crowd. Social media is a great way to increase the visibility of your business, expanding your brand name, and building relationships with your customers by [...]

The post Engagement is key with social media marketing appeared first on Anton Koekemoer.

Anton Koekemoer | Last week →

A couple of weeks ago, Facebook made some changes to their interface by integrating “Graph Search” and implementing a new timeline format. The Graph Search on Facebook is their answer to Google’s local search, but does it really compete with them? Social media is not a nice to have anymore, but a must have and [...]

The post 3 Tips on optimizing your social media campaign for social search appeared first on Anton Koekemoer.

Anton Koekemoer | 2 weeks ago →

You wish you were here.

Anton Koekemoer | 2 weeks ago →

Braaing with Leon.

Anton Koekemoer | 2 weeks ago →

Using optimized call to actions in your digital marketing campaign can be a game changer. It can also be used in every blog post that you publish so that your readers can take an action if they find your content interesting. In a perfect campaign, a call to actin should be included in everything that [...]

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Anton Koekemoer | 2 weeks ago →